Over the past few years, Airport Advertising in India has emerged as a primary medium of branding due to the steadily increasing passenger influx. Airport Advertising in India provides access to a large target base of SEC A-B consumers in decision-making positions. 

ADVANTAGES OF AIRPORT ADVERTISING IN INDIA

Today, Airport Advertising in India is a sought after platform for marketers across the country. This is because Airport Advertising in India has the following clear-cut advantages:

Targeted reach to corporate professionals, decision-makers and household breadwinners

Direct access to SEC A-B consumers (72% travellers are senior officials/executives)

Target age group of 25 - 55 years

High dwell time & uncluttered environment (According to a AC Neilsen survey, at least 73% passengers view airport advertisments)

Scope for innovative marketing activities